Meet the bin slimmers in London New York

Its been great catching up with the volunteers who have taken The Rubbish Diet challenge, and finding out more about the specific issues that they are facing, as well as the new opportunities that they are discovering to help them reduce their household waste.  So, having introduced you to a couple of households in Suffolk last week, this week were heading for the city, or rather two cities, and saying hello to Donna in London and Amy over in New York.


Meet Donna

Living in London, with a challenging job that involves spending a lot of time away from home, means that with most aspects of her personal time, Donna has the "balance challenge".  Taking on The Rubbish Diet is no exception to that rule!

For things to work for Donna and her husband (who also has has a time-consuming job) they really need efficient systems.  Efficiency and ease are highly important to them.  They dont have a car so for "bin slimming" habits to stick, their efforts need to be practical for the true urban dweller!

Donna tells me that their local council Tower Hamlets has really embraced recycling and makes it very easy for residents, and they also have a kerbside food waste collection programme.  Since starting The Rubbish Diet, she has also discovered that a green garden waste collection is available for homes in her area, and was able to request for her street to be included, which will now be effective from next week.

Shes found that local shops have been extremely helpful too, with facilities to recycle plastic bags, batteries and Brita water filters.  A visit to her mobile phone provider prompted her to look into the Electrical Waste recycling that companies are obliged to provide and following a search on Google, she also learned about Skys programme to take back older electrical satellite decoding boxes via a Freepost address.

Although Donna didnt tell her husband about this project at first, he was supportive from the moment he read her initial blog post.  He has had some great ideas, including better labelling for their bins at home, and ensuring they verify with the council what should be included in each bin.  For Donna, it will be interesting to see his reaction to changes as the weeks progress - and to figure out together how they can keep things simple, straightforward, and a part of their routines once the eight weeks are over.

Read more about Donnas progress on her blog: www.beatinglimitations.com/blog


Meet Amy

Amy lives with her husband in New York City and they already recycle a lot, so for them waste reduction is going to be the key challenge, and in particular food waste.

 

As well as having a regular waste collecton service, the couple also installed a garbage disposal unit in their kitchen, when it was remodelled last year. These used to be outlawed in NYC, but regulations have allowed them in recent years.  

 

However, Amy tells me that although it has decreased the amount of food waste going into their rubbish bin, it doesnt address their actual food waste issue and this is something she would like to work on.  Shes also considering starting home composting by week 8 of The Rubbish Diet, which at the moment seems like a huge step.

This week, shes decided to take measures and ditch the disposables too, including tackling her coffee machine and switching to the reusable k-cup filter and buying coffee in bulk. Shes also making the switch from disposable paper towels.

Amy tells me that her fellow rubbish dieters have inspired her to look further into the plastic bag recycling over in New York and shes now found that she can also take other types of plastic bags to participating retailers! 

 

You can find out more about Amys progress on her blog: www.beyondthebluebin.com

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Trashed! An evening in London with Jeremy Irons

Jeremy Irons and producer Candida Brady 

introducing Trashed at Londons Raindance Festival

My passion for waste reduction has taken me to many places, but Saturday was the first time its ever landed me in a movie premiere in the heart of London.

But you can forget the red carpet on this occasion, even if the leading man was Jeremy Irons. For Saturdays movie was not some glitzy affair in Leicester Square,but an independent documentary, being screened as part of an independent film festival.

Trashed, featuring Jeremy Irons and produced by Blenheim Films, takes us on a journey around the world highlighting the issues with how our waste is managed.  It begins with the sobering sight of a rubbish dump on the coastline of Lebanon, discussing the effects of the pollutants from physical trash and leachate that spill into the Mediterranean, a serious international environmental problem.

Closer to home, the portrayal of dioxins from toxic waste sites and incinerators renders the UKs experience just as harsh viewing.  In one of the few countries in the world where waste management is so tightly controlled and where we have some of the best technology available, it is shocking to hear that even a modern incinerator in Scotland has breached emissions limits 172 times.  And thats only since 2009.

Thanks to the effects of emissions and leacheate, even if they appear to be tightly controlled, there seems to be very little escape from the consequences of burying or burning our rubbish.

And sadly, the images of villagers in a developing country throwing their rubbish into the river behind their homes, drinking water from that river, washing in it and eating the fish that they had caught from it, suddenly felt like a microcosm of the wider world within which we live.

 
Its truthful to say that Trashed, with its evidence of the amount of chemicals reaching our food chain, is very depressing viewing, not to mention the shocking images of fish and mammals that are physically injured by the debris floating in the sea.

To add a few figures to this, oceanographer Charles Moore highlights that there is now six times more plastic in the ocean than zooplankton, which form the very basis of the food chain.  And its not the physical plastic that we can see that should only concern us, but more worryingly the material that we cant, i.e. the stuff thats so small its easily absorbed, suppressing immune systems, hormones and reproductive systems.

With examples of whales being now so heavily contaminated that many can no longer reproduce, the documentary makers refer to the analogy of the canaries in a coal mine, a worrying prediction that what currently affects these mammals, will in the course of a few generations affect us.

I dont think any of us like to face harsh news like this, especially if we dont have the scientific background to make judgments for ourselves.  We can always believe that it is someone elses problem or that it doesnt matter to us, because we dont witness it or we wont be around to experience the sorry consequences. The problem may be seen as being too great for us to handle anyway. And the result? We just go about our everyday business, pushing it into the back of our minds, continuing life as normal.

But personally, even with the hard-to-swallow science, my own ignorance and how insignificant my own contribution is in this global picture, I welcome documentaries like Trashed.

It is better to know what we are up against, so we can mobilise human intelligence to more widely monitor, reinvent, better legislate, engineer solutions and develop new economies that reverse such trends, as well as place political pressure on those who have the power to influence international development.

Trashed gives a taster of some of the efforts that are already taking place to better manage, at the very least, Western approaches towards waste, including the San Francisco Zero Waste programme, where it is a legal requirement for every resident and visitor to participate in the recycling initiatives.  The documentary also featured a new approach to modern retail such as that promoted by Catherine Conway and her shop Unpackaged in London.  Even without such frameworks and facilities, Rachelle Strauss of MyZeroWaste.com demonstrated to Jeremy Irons, how as an individual we can take better care in choosing what we buy and vote with our wallets.

So rather than hide from this harsh tale, I would much prefer we stared it straight in the eye and committed to taking some form of action, whether its through changing our shopping choices, recycling efforts or participating in a spot of activism.

So next time you hear that its better to burn or bury our rubbish than fight for well managed and resourceful zero waste solutions, Id like you to think of Trashed.  But dont take my word for it, watch the trailer.


Jeremy Irons not only makes such a powerful storyteller but having witnessed the issues first-hand, he believes that with the right support and backing from consumers, industry and governments the situation is indeed curable.

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Trashed is being screened as part of Londons indie film festival Raindance,and has been nominated for the Best Documentary Award.  It is being shown again, on Tuesday 2nd October at 3pm.  Another waste related film, being screened on Saturday 6th October, is the 10 minute short, Emptys.

If you are new to the idea of Zero Waste and want to know more about action thats being taken in the UK, follow www.myzerowaste.com and the Zero Waste Alliance UK (of which I am a trustee) for further news.

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